8 Highly Effective Tips to Help You Rank Higher on Airbnb
It's a well-known fact that real estate is a highly competitive market. For this reason, property owners go above and beyond to get clients. No exception to this is Airbnbs, which isn't like your typical rental property because the owner, known as a host, tries to get guests to stay in their properties.
Of course, this presents a unique challenge for the host because they must make their property appealing to prospective guests. It also doesn't do the host any favors because having a picture-perfect property isn't enough; the host must also do their part to make their property stand out. While it may seem tricky, the good news is that there are ways to make this easier for hosts, such as:
#1 - Update Your Calendar Regularly
First and foremost, you must always ensure that your Airbnb calendar is always up-to-date. This way, guests will know exactly when your property is available, and they can plan their stay accordingly. Additionally, by keeping your calendar updated, you can avoid any potential double bookings that can be a nightmare for you and the guest.
#2 - Use Professional Photos
When it comes to Airbnb, photos are everything. Listings with professional photos are booked almost twice as often as those without. This is likely because professional photos give guests a better sense of what your property looks like and what they can expect from their stay.
#3 - Write Engaging Listings
Your listing is your home’s first impression. So, you want to ensure your listing is engaging and catches the attention of potential guests. Be sure to include all the necessary details that a guest might want to know, such as the number of bedrooms, the number of people it can accommodate, and the available amenities. Also, your listing must be well-written and free of any grammar or spelling errors.
Conversely, you should also update these listings. Prospective guests are more likely to book a regularly updated property than one that hasn’t been touched in months, especially if the booking will be made according to a season.
#4 - Always Respond Quickly
Another way to improve your Airbnb ranking is to always respond quickly. Although you might not always be able to answer immediately, you should at least acknowledge that you received their message and are working on a response.
If you cannot respond immediately, you should set up an automatic response that will let the guest know that you received their message and will respond as soon as possible.
#5 - Avoid Cancellations
Cancellations are unavoidable, and they can happen for a variety of reasons. However, if you cancel too many reservations, it will reflect poorly on your Airbnb ranking. To avoid cancellations, you should only accept reservations from guests you're confident will show up. If you are unsure about a guest, you can always message them to get a better idea of their plans.
#6 - Get Positive Reviews
Getting positive reviews is easier said than done, but that doesn't mean it's impossible. You can encourage guests to leave positive reviews by providing them with a great experience. This includes being responsive to their needs, providing them with a clean and comfortable space, and ensuring they have everything they need during their stay.
#7 - Activate Instant Booking
If you want to make it easier for guests to book your rental, you should activate instant booking. This feature allows guests to book your rental without waiting for you to confirm their reservation. Instead, they can book immediately, which is convenient for them and helps them avoid cancellations.
#8 - Offer Competitive Rates
Above all else, you should offer competitive rates for your rental. You should research how much other rentals in your area are charging. You don't want to charge too much, or you won't get any bookings. However, you also don't want to charge too little, or you won't make any money.
Conclusion
An Airbnb is an excellent way to make money, especially if you have a place with many tourists. Because tourists are willing to pay a lot for a place to stay, you can make much money from your rental. However, remember the following tips to make the most money from your rental.
If you’re looking to optimize your Airbnb, and maximize your Airbnb's earnings, click the link below to join us for our next free training event, where we’ll detail how we've helped hosts increase their earnings by up to 389%. Simply go to our website to schedule a consultation!