If you're a first-time Airbnb host, you may be wondering how to increase your search ranking on the site. After all, it is quite important to improve your visibility among a sea of different listings and get different guests to see your Airbnb rental.
Luckily, there are a couple of helpful tips to follow to help you get closer to the top. Following these tips should certainly improve your chances of guests finding your listing and booking with you.
Continue reading to learn more.
1) Improve Your Listing
The first step to improving your Airbnb search ranking is to improve your listing. This means making sure that your listing is complete and accurate and that it includes all the important information that guests would need to know.
The more complete and accurate your listing is, the higher it will rank in search results. For example, keep your description very detailed and concise. Adding some listing photos can also contribute to a higher search ranking on Airbnb.
2) Price Competitively
Pricing is a very significant factor in determining your Airbnb search ranking. You want to price your listing competitively in order to attract guests, but not so low that you appear unprofessional or untrustworthy.
The best way to allow a competitive price is to look at similar listings in your area and see what they are charging. Connect with some professionals who can give you an idea of how much you should charge for your listing.
3) Offer Additional Availability
If you want to increase your Airbnb search ranking, one of the best things you can do is offer additional availability. This means that if a guest is searching for a listing in your area, they will see that you have more dates available than other listings.
Better availability is an especially effective strategy if you live in a popular tourist destination or an area with high demand for Airbnb rentals. By offering that, hosts can increase their chances of being booked by guests who are looking for a place to stay.
4) Meet Superhost Requirements
If you want to increase your Airbnb search ranking, one of the best things you can do is meet the requirements to become a Superhost. Superhosts are Airbnb's top-rated hosts who provide an exceptional experience to their guests.
To gain the Superhost status, it's important to maintain a high overall rating and receive positive reviews from at least 80% of your guests. Additionally, Superhosts must respond to guest inquiries within 24 hours and have a low cancellation rate.
5) Keep Tabs on Competitors at All Times
One ideal way to improve your Airbnb search ranking is to keep tabs on your competitors at all times. This way, you can see what they're doing right and wrong and learn from their mistakes.
Additionally, by keeping an eye on your competition, you can quickly adapt to any changes they execute to stay ahead of the game. Any mistakes that they make can also be visible and avoidable in the long run.
Conclusion
Airbnb is truly a great way to make some extra money, but it's important to know how to optimize your listing if you desire to be successful. Use these tips and make the necessary shifts to keep your service afloat.
Want more Airbnb tips? If you want to learn more about maximizing your Airbnb's earnings, click the link to join us for our next free training event, where we’ll detail how we've helped hosts increase their earnings by up to 389%. Connect with us today!