Airbnb's growth has been exponential, recently reaching four million listings. This growth has led to a greater variety of choices for travelers, who can now find an Airbnb no matter where they're looking to stay.
The easy way to find your Airbnb competition is to go onto the Airbnb website and search for listings in your area. You can then compare the prices, amenities, and reviews of these listings to your own.
The hard way to find your Airbnb competition is to search online for websites that allow you to compare vacation rental prices. This can be a more time-consuming process, but it will give you a more comprehensive view of the vacation rental market in your area.
Keep reading to learn about convenient ways to identify your Airbnb competition.
Using Everbooked
Everbooked offers a dynamic pricing service that is based on analyzing your competition. This allows them to give you a set of similar listings you compete with and how your listing's value compares in the market. This can save you a lot of time and energy in research to get the most bookings.
Exploring the Search Function
Airbnb does not have much control over the quality or booking activity for each listing because it is a marketplace. To see what makes a successful listing in your area, look at the active listings and research their pricing, photos, headlines, and descriptions. The best way to find active listings is to use Airbnb's search function.
Airbnb's search function allows users to find listings that fit their specific needs by filtering results based on many different listing features and amenities. Additionally, Airbnb's map and neighborhood filters make it easy to identify which listings are in close proximity to yours and could be considered competition.
To find your Airbnb competition, you can filter your search results by check-in and check-out dates and bookmark the URL for easy reference later. This will give you a more accurate idea of the prices you'll be competing with without going into each listing's calendar.
Compiling Data into a Spreadsheet
You can use a web data extraction tool like Import.io to automatically pull search results into a spreadsheet, saving you time compared to manual data entry. Import.io is a web scraping tool that can extract data from websites. To get the entire set of results from a search on Airbnb, be sure to navigate to the second page of the results.
Analyzing the Results
This means that you can take a closer look at the data to find out what kind of competition you have and what kind of things they are offering that you are not. This can help you adjust your own listing to be more appealing to guests. In addition, after you have a good understanding of the average prices in your area, you can start to look at individual listings more closely.
Adjusting Your Listing Accordingly
Using common words and phrases in your listing title and description is essential so potential travelers can easily find your listing. You can use words or phrases that reference events, landmarks, or nearby transit options.
Conclusion
As an Airbnb host, it's important to understand your competition to price your rental property competitively and attract guests. By analyzing your competition, you can see what amenities and features they offer, their average rate, and what their rental history looks like. This information can be used to make adjustments to your rental property to be more successful on Airbnb.
If you're looking to understand more about your Airbnb competitors and maximize your property’s earnings, choose BeyondBNB.io. We help Airbnb hosts who want to list on multiple booking websites but don't know how or want help getting started the easy way. Join us for our next free training event, where we’ll go into detail on how we've helped hosts increase their earnings by up to 389 percent.