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The Airbnb Brand Strategy Tips You Need to Succeed

As a vacation rental host, it is important to create a brand for your rental. This will help guests feel like they are staying in a destination rather than just some random house or apartment. To create a brand for your short-term rental, follow these essential tips:


Create a Direct Booking Site


The benefits of a direct booking site are that you can control the guest experience from start to finish, you don’t have to pay any commission fees, and you can build a direct relationship with your guests.


You’ll need to invest in a good web domain and website design to create a direct booking site. You’ll also need to set up a payment gateway so guests can book and pay for their online stay. Once your site is up and running, make sure to promote it through your social media channels and email list.